Shopping for mascara isn’t as simple as it seems. There is no shortage of formulas out there to choose from and what we want in a mascara may change over time. How we wanted our lashes to look when we are a teen, a twenty-something or in our middle years can be quite different. Also, the lashes themselves can thicken or thin out depending on our health, age and even some medications.
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Take a look at your current mascara. Why did you choose it? Habit? A recommendation? Is it the brand your best friend wears? Perhaps you didn’t put all that much thought into it at all, yet can’t put a finger on why you’re not thrilled with your eyelashes after you’ve completed your makeup. If this is the case, it’s probably time to review everything you should to look for when purchasing mascara.
1. The Wand
Choosing the wand can be as important as the formula inside the tube. Today there are options from bristles to silicon, curved to straight, thick or thin. It all depends on the condition of your lashes and the look you want to achieve.
Thick wands tend to work best if its fullness and volume you’re looking for. A thin wand helps define lashes. If you want full coverage and a more substantial curl, then opt for a curved wand. An hourglass wand will spread the formula more evenly across all lashes.
“Brushes come in lots of shapes and sizes, pick up different amounts of mascara, have bristles that are more or less densely packed, or have varying degrees of flex. The results you get absolutely depends on the wand,” makeup artist Jenny Patinkin told Allure Magazine. “The size of your wand should make sense for the size of your eyes. I like a wand that’s medium size, densely packed, and has a pointed tip, because it works on all eye shapes and sizes.”
You can buy also buy disposable mascara wands of varying shapes and sizes to experiment until you find what gives you the look you want.